WAVE POVERTY TO EXTINCTION (By Oyedamola Taiwo) For F&K Savings.

WAVE POVERTY TO EXTINCTION

Sit, let's have a round table discussion. There are billions of people in the world; each have one thing in common, the desire to live a better life. The desire, however, is not strong enough to shield over 700 million people from poverty. Desire is cheap as much as talk is cheap. A desire not sponsored by action is as good as no desire at all.

Wealth making is closely attached to value exchange. A value exchange requires communication. The quality of the process of communicating value determines the extent of wealth you get in exchange for your value.

Have you sat to ponder on the reason for the difference in the amount paid for the exact same service rendered in two different places? Well, I have, the fashion designer you crave for and the one down your street offer the same service but communicate it differently. You see a well packaged,photographed product on the social media and love it, let the same product be sold by a guy down the street in open air, you will probably not look at it twice.

What's my point? Everyone has value to offer. There is something you can do well, better than anyone, people call that your talent. However, if you don't invest in your value to communicate it better than any other person out there, you are less likely to pull wealth in exchange for your value.
Communication involves branding, packaging and coordinated marketing. All these involve spending money. Getting sponsored financially is rare to come by these days. Are you going to wait till a miracle happens or you will take the bold step for wealth making. It is high time you cultivated the habit of saving or making financial investments to fund your value in exchange for great wealth. Everyone desires to build an empire but only few are willing to purchase the bricks to start it's foundation. This is the difference between the rich and the poor. You can wave poverty into extinction when you start taking steps to invest in communicating your value appropriately.
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Taiwo Oyedamola is a writer, social entrepreneur and a graduate Economics Student. She specializes in helping young minds identify opportunities and bridging gaps to their possibilities.

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